Flat-Fee Real Estate
in Plano, TX
Plano sellers don't have to hand 6% of their home's value to two real estate agents. Good Public Group lists Plano homes for a transparent flat fee — full service, NTREIS MLS exposure, professional negotiation, and a Texas-licensed broker behind every transaction.
The Plano Real Estate Market
A snapshot of the Plano residential market sourced from NTREIS MLS data, refreshed quarterly.
- $520K
- Median sold price
- 26
- Median days on market
- 98.4%
- Sale-to-list ratio
- 2.25
- Months of inventory
Plano sits in the heart of Collin County — anchored by Toyota North America's headquarters at Legacy West, the Shops at Legacy retail district, and Plano ISD. Homes here close at 98.4% of asking price in just 26 days. 2026 closed volume is running about 10% behind 2025's pace (757 vs 839 year-to-date), with mortgage rates at 6.30% on a 30-year fixed acting as the primary headwind. Pricing accuracy and listing quality matter more than they did at the 2021–2022 market peak. Paying 6% of the sale price to a brokerage does not.
Source: NTREIS MLS via haistingsre.com Plano market data, May 15, 2026. Refreshed quarterly.
The Math on a $520,000 Plano Home Sale
Cost-to-sell depends on which commission model you use. Here's the side-by-side at Plano's $520,000 median sold price.
After the August 2024 NAR settlement, sellers are no longer automatically responsible for the buyer's agent commission. Many Plano sellers now pay only the listing-side fee. Good Public Group replaces both percentage models with a flat fee disclosed in writing during your free consult — before any agreement is signed. Standard transactions and complex deals (new construction, builder, luxury) are priced separately.
See the full Plano pricing breakdownThree reasons Plano sellers list with us
We know Plano
West Plano's premium corridor — Willow Bend, Legacy West, Russell Creek, Preston Meadow — moves on different cues than East Plano's established neighborhoods like Hunters Glen, Steeplechase, and Crystal Falls. The redeveloping Historic Downtown 15th Street district plays by a third set of rules entirely. We know the elementary-feeder patterns, the price ceilings by ZIP, the seasonal velocity windows, and the listing strategies that work block by block across all of it.
Transparent pricing
You see our flat fee in writing during your free consult — before any agreement is signed, no "submit your address to see our fee" funnel, no percentage-of-sale shell game. Most flat-fee competitors gate their pricing behind a lead form for a reason: it lets them adjust the number to what your home looks like it can absorb. We don't do that. The number you see at the consult is the number you'll pay.
Full service
Some flat-fee services in DFW list your home on the MLS and stop there. You take the photos. You handle the showings. You negotiate the offers yourself. You learn the contract language on the fly. We don't operate that way. Professional listing photography, NTREIS MLS placement, full portal syndication, offer negotiation, contract management, and closing coordination — every responsibility a 6% Plano agent carries, carried by us instead.
Plano neighborhoods
and ZIP codes we serve
From 1970s ranches in the central neighborhoods to new luxury construction in the Legacy West corridor, we list across every Plano sub-market.
- Willow Bend
- Legacy West
- Russell Creek
- Preston Meadow
Closest to the Legacy West employment corridor — premium pricing and the fastest velocity in the city.
- Hunters Glen
- Steeplechase
- Crystal Falls
- Whiffletree
Mature trees, 1980s ranches, and the most established Plano ISD elementary feeders.
- Haggard Park
- Custer Meadows
- 15th Street Arts District
The 15th Street Arts District anchors a multi-year downtown redevelopment — character, walkability, upside.
- Lakeside on Preston
- Heritage at Twin Creeks
Newer master-planned communities that straddle the Plano–Frisco line and overlap Frisco ISD.
Coverage across the nine ZIP codes that define Plano —
School districts serving Plano addresses: Plano ISD (majority), Frisco ISD (far-north overlap), Lewisville ISD (far-west sliver).
How selling a Plano home with us works
Free valuation
Submit your address. We pull NTREIS comparables from your Plano neighborhood and send a written valuation back within 48 hours.
MLS + syndication
Your home goes live on NTREIS and syndicates automatically to Zillow, Realtor.com, Redfin, and every major portal.
We negotiate
Plano's 26-day median means strong listings often see multiple offers in the first two to three weeks. We field inbound interest and negotiate on your behalf.
You close
Typical Plano timeline is 30–45 days from accepted offer to closing. We coordinate inspection, appraisal, title work, and final walkthroughs.
Plano real estate FAQ
How much does it cost to sell a house in Plano, TX?
Selling a Plano home costs either a percentage commission or a flat fee, depending on whom you list with. At Plano's median sold price of $520,000, the legacy 6% commission model routes about $31,200 to agents. Post-2024-settlement, many sellers now pay only the 3% listing-side fee — roughly $15,600 on the same home. Good Public Group's flat fee replaces both with one fixed number disclosed upfront on our pricing page, plus the standard 1–2% in closing costs (title insurance, escrow fees, prorated property taxes).
What is the average commission for a Plano real estate agent?
The traditional Plano commission is 5–6% of sale price, split between listing and buyer-side agents. Since the August 2024 NAR settlement, the buyer-side share is negotiable rather than automatic, so listing-only commissions in the 2.5–3% range have become common. A few brokerages offer "1% listing" rates that still scale with sale price. Good Public Group does not use a percentage at all — flat fee for standard transactions, disclosed complexity tier for new construction, builder, and luxury deals.
How long does it take to sell a house in Plano?
The median Plano home sells in about 26 days, based on May 2026 NTREIS data. That's listing-to-contract. From accepted contract to closing typically adds another 30–45 days, putting the full timeline at roughly 8–10 weeks for a well-priced, well-presented Plano home. West Plano premium homes sometimes move faster; older inventory or homes priced ahead of the market can sit longer.
Do I have to pay the buyer's agent commission in Plano?
No — the post-August-2024 NAR settlement made buyer-side commission negotiable for Texas sellers. Some Plano sellers still choose to offer buyer-side compensation as a competitive tool when their home is priced firm or inventory is rising. Others let the buyer handle their agent's fees directly. We help structure offers either way and explain the trade-offs before you sign a listing agreement.
Can a flat-fee broker get me top dollar in Plano?
Yes — sale price is set by the market, the property, the presentation, and the negotiation, not by what commission percentage funded the listing. A Plano home priced correctly and presented well sells at top of its comparable range whether the agent is paid a flat fee or a percentage. What changes is how much of the proceeds the seller keeps. Plano's competitive corporate-relocation buyer pool and Plano-ISD school demand mean strong listings get strong offers — the commission structure doesn't change that.
About Adam James Bartulis
Real estate built around the work, not a percentage.
I'm Adam James Bartulis, a Texas-licensed real estate agent and the founder of Good Public Group. I'm sponsored by LPT Realty and serve the DFW Metroplex with focused coverage in Plano, Frisco, McKinney, Prosper, Celina, and The Colony. My background is in helping sellers — particularly in Collin County — keep their equity by replacing percentage commissions with a transparent flat fee.
Read the full storyYour Free Plano Home Valuation
Tell us about your Plano home. We'll send a comparable-market analysis with current NTREIS data, sold comps from your ZIP code, and a written valuation — within 48 hours.